Welcome to my website. I am an educator and freelance designer working in Spokane, WA.
I teach graphic design, and create websites, print materials, and branding for individuals, businesses, and non-profits.
Contact me for a quote if you have a design project you would like me to freelance.
Writer Ami Dyrek has a Masters Degree in English from National University, and teaches on-line english courses.
Website designer Alex Roys has been creating websites since 1997.
View his Raw Iron Choppers website.
American Institute of Graphic Arts
Seattle, WA chapter
Clearly communicating the client's message with the viewer should be the driving force behind the design.
• everything on the page should reinforce the design
• eliminate the superficial
• use a grid system for organization
• break the grid for variety (if appropriate)
• reinforce and enhance the content, don't distract from it
• clearly communicate the client's message
• problem-solving is the core of good design
Design styles come and go, but the Elements and Principles of Design remain constant. A good foundations training will carry you through a lifetime of work.
I am an instructor of graphic design at Spokane Falls Community College. Check out their award-winning student work HERE.
Why should a business or organization have a website?
Over 80% of the U.S. population are online, looking for services and products. Most customers expect businesses to have a website as part of their branding experience.
A website allows an organization to establish a presence, achieve more advertising for less money, boost current ad campaigns, answer frequently asked questions online, educate customers about services, build new customer bases, connect thru email, establish relationships with clients, and gather contact information
For organizations and small business on tight budgets, using a freelance service to create the branding presence keeps costs affordable.
In addition to a website, print materials can promote and brand an organization's identity.
A professional identity system (logo, letterhead, business card) are often the first impression the public has of a business or organization.
Print materials reinforce the web presence, stimulate the senses, can be held in the hand and are tangible. They are accessible, portable, and persuasive.
Compelling copy gets attention, distills the product features into benefits people care about, and creates the tone, voice, and message of a organization for the right audience.
Good copywriting tells the client's story, translates the benefits clearly to the consumer, and communicates a clear call to action.
Photographs and visuals allow the public to truly see and connect with a business.
Carefully composed images, properly exposed, cropped, and optimized, convey an organization's level of professionalism.
Visual imagery is one part of the whole branding experience potential clients see of a business or organization, and makes a huge first impression.
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